Duke’s Digital Signage program provides campus-wide tools to display dynamic content, emergency alerts, and information feeds on nearly 200 screens across the university.

The service is offered at no charge and administered by the Office of Information Technology (OIT).

Sharing Digital Flyers

Digital flyers can be requested to be added to other department signs by submitting flyers using DukeFlyer.

Content Guidelines for Digital Flyers

In an effort to maintain consistency in message and branding, we have established some basic content guidelines that should be met before displaying content. By following these simple guidelines, your message will look more professional and reach more people.

Branding

Always follow Duke brand guidelines. These standards extend to the use of wordmarks, logos, signature colors, type fonts and other matters that affect Duke’s visual identity.

Simplicity

Keep flyers simple—use under 30 words. They’re only visible for 5–15 seconds, so avoid clutter.

Size

All flyers to be posted on digital signage must be sized at 1920 x 1080 pixels (horizontal) or 1080 x 1920 (vertical).

Color

Consider the colors used in your flyer carefully and maintain consistency with the Duke color palette. Ensure strong contrast between your image background colors and the text colors so that your sign can be easily read when displayed. Be sure to test the colors on the screen output before committing to the final color scheme.

Text

Use Duke-approved fonts with large sizes—at least 40 pt for headlines and 24 pt for body text. Keep object strokes bold; thin lines won’t display well.